How this Founder Unlocked New ARR of $3.4Million! (34,371% ROI Case Study)
The Enemies of Dealmakers
(they assassinate your deals in your sleep!)
What if the real reason you’re facing rejections has nothing to do with you or your product? The truth is there are invisible reasons silently killing your conversions — and you don’t even know it!
Your Deals "KILLED" In Your Sleep!!!
You said all the right things. Your product is great. Your pitch was clean.
And still, the deal didn’t close.
They hesitated. Ghosted. Delayed. Backed out at the last second.
It’s not your logic that failed. It’s the assassins that's killing you
Every buying decision is shaped by something deeper than logic. And unless your pitch works with them instead of against them, even the best offer will fall flat. I call them: "the assassins of deal"
The Brain Has One Job: Protect
The human brain has one goal: avoid pain and uncertainty. Every new decision is scanned for risk.
When you pitch, you’re not just sharing value. To close deals consistently, understanding the hidden triggers that shape every "yes" or "no" is mission-critical.
But, you’re triggering millions of years of survival instinct. You set off the "destiny switch" . Instead of calming the brain, you trigger the alarm of it. Destroying your deals in your sleep without you knowing. It's like you injecting virus into your own body and your white blood cells show up to kill it for you.
The "Assassins" That's Killing Your Deals Right Now
Loss Aversion: Buyers fear losing money more than they want gain. Focus on the cost of inaction
Anchoring: First number shapes perception. Start with higher anchor then discount
Framing Effect: Presentation alters perception. Frame outcomes as inevitable, not optional
Confirmation Bias: They seek evidence that confirms what they believe. Match their worldview then lead them
Survivorship Bias: Only see the winners. Be honest about failures + guidance
if you overcome the Assassins, you can also unlock new revenue contract like this Gen2 business owners:
Michel was a gen2 brand owner who took his father's company. he was losing deals, losing negotiation to his suppliers, and not winning customers at all.
After attending the 1Pitch program, He started closing big contracts for an average of $50,000/year. Immediately after graduation he 100X his course fees within 60 days. This contract lasted for 6 years (2019-2025). That means, his total per ONE contract was $342,000. A cool 34,371% ROI on his course fee. (did I mention? this math was for ONE contract)
Using the same skills, technique and pitch that he learned to create in the program, he went on to close even more contracts every year since 2019.
Here are the company's estimates of new ARR unlocked since 2019:
at 10 contracts his new ARR = $3.4Million
at 50 contracts his new ARR = $170Million
Even with using discounted projection for diminishing factor of 5X, his ARR is still $34Million. Not bad, wouldn't you think?
why is the 1Pitch program so potent for "out-of-this-world" results? because the skills in the program didn't just help him pitch for new ARR's. It also taught him how to RETAIN and build a loyal brand of raving fans to do business with him!
More results from graduates below:
Watch: This Brand Owner Made Extra $15,000 and Increase His Leads by 200%!
Meet 1Pitch™ -- Your New Navigation Captain
1Pitch(AI+)™ Persuasion System hows you how the brain naturally resists change — and guiding it toward clarity.
When you know these enemies, you don’t push harder.
You simply build your pitch to align with how the brain wants to decide.
That’s what persuasion truly is: selling in sync with survival wiring.
The System That "Assassinate" Assassins
Inside the 1Pitch(AI+)™ Persuasion System, you’ll learn:
How to protect your deal and prevent against these assassins killing your next deal
How to pitch, close, and handle objections using neuroscience
Why these hidden biases matter more than any script or funnel
🚀 If you're ready to close smarter, pitch deeper, and persuade faster—👉 Click here
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PS. LACK the skills of persuasion?
Losing negotiations? frustrated + overwhelmed by objections and rejections?
Learn about the 1Pitch™ Persuasion System ---> here
My 1Pitch™ Persuasion System offer founders a "copy paste" result for your dream goals:
learn the "source code" of persuasion
provides tactical moves ("copy paste" persuasion system, no talent needed)
removes confusion during selling
counter objections and remove rejections
instant rapport and celebrity status
get featured and celebrated on global media
transferable techniques, duplicatable and sustainable.
I made it "dummy-proof" so that no talent is needed.
so easy and simple that even a baby can close billionaires in under 10 days!
Check out more results here:
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How this Brand Owner Unlocked New ARR of $3.4Million! (34,371% ROI Case Study)
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