FUTURE OF SELLING · JASON LIM
What if your export team left the kickoff with one sentence they all agreed on? Imagine reps in Bangkok, Jakarta and Penang dialling into the same plan and acting on it the next morning. Even if half the team joins on video and the other half sits in a Gurney hotel ballroom, you can still make everyone feel part of it. It's like a durian season announcement: everyone hears it, everyone knows what to do next.
APPLY FOR KICKOFF COACHINGWe reply personally on WhatsApp within one business day.
Since 2016, his events have reached 100,000+ founders across Asia.
20+ years of coaching, starting with basketball at 16.
Our graduates have produced 8-figure results and beyond.
Closed $7M+ in deals by 24 and rebuilt from zero twice.
In his own sales career, Jason closed over $7 million in deals, so he coaches kickoffs that lead to action.
His mentors include Tony Robbins and Bob Proctor, who knew how to send a crowd out ready to act.
Those 8-figure results were produced by graduates applying the method. Two of their stories are below.
Two names you may know: Marshall Thurber and Joel Bauer. The others are in his story below.
P.I.T.C.H. turns the year plan into three moves each rep can repeat to a buyer.
Each skill is taught, drilled and then used on your real kickoff plan, so nothing stays theory.
We build your real kickoff deck and talk, so preparation is the rehearsal.
Built on our sales kickoff presentation coaching in Singapore for teams that sell from Penang to the region.
You learn why remote and in-room teams remember different things, and how to make the message land for both.
Power, Intent, Teach, Close and Habits applied to your targets, your markets and the stories behind them.
You rehearse with the camera on and the room full, so both audiences get the same kickoff.
“my company increased sales by $253,000 in just 6 months.”
Styles Chong, Managing Director, Okeanos Trading.
“In just one hour, Jason worked the vital numbers in my business and showed me how I can generate an extra $160,000 by implementing an elegant and easy strategy.”
“The beauty of this strategy is that it will give me triple the profits as compared to the strategy I had in mind to get me to $500,000!”
Saiful Rizal, Managing Director, Math Prodigy. Programmes attended: Diamond Consult (Private 1-on-1).

Jason Lim was once an extreme introvert who dreaded the stage. A financial scam wiped out his family's savings. In 2020, he also lost everything he had built. He rose again by learning to say what his work was worth, so the other person could truly hear it. He shaped that skill into Future of Selling, where he now teaches P.I.T.C.H.
His first teaching role was as a basketball coach, at 16. Later he closed over $7 million in deals. He studied under renowned mentors: Marshall Thurber (creator of Money & You®), Joel Bauer, Tony Robbins, Chet Holmes and Bob Proctor. Today he helps founders win without losing what truly matters. Leaders from Skystone Asset Management, Signarama Singapore, Enlightenment Education, Mindreader AI and 8Yolk Design Studio are among those who have trained with him.
Every department gets a turn, nobody gets a message.
Cameras off, attention elsewhere.
So nobody follows it.
Time buyers spend with suppliers
17%
When B2B buyers are considering a purchase, they spend only 17% of that time meeting with potential suppliers. When they compare several suppliers, the time with any one sales rep may be only 5% to 6%.
Most B2B buyers prefer to research on their own, so the plan must tell reps what to add when a buyer finally talks to them.
The kickoff dinner is remembered, the strategy is not.
Country managers translate the plan differently for their teams.
You spend the last week of December rewriting slides at the dining table.
Each country team does its own thing, and by mid-year the plan exists only on the kickoff slides.
A kickoff can try to cover everything because every department wants airtime. Without a short, clear plan the team can repeat, the year starts busy but aimless. It's like giving the whole orchestra different sheet music and hoping they play the same song.
Gartner found buyers spend just 17% of buying time meeting suppliers. A good kickoff shows reps how to make it count.
Manufacturing drew RM131.3 billion of approved investment in Malaysia in 2025, 30.8% of the total.
Pulau Pinang drew RM32.9 billion of approved investment in 2025, fourth among the states.
Penang's E&E cluster secured RM11.3 billion across 83 projects in 2025. The kickoff plan names which accounts each rep goes after.
Manufacturing investment approved in Malaysia
RM131.3 billion
Approved investments in Malaysia's manufacturing sector in 2025, 30.8% of the national total, across 1,354 projects; foreign investments accounted for 76.6%.
Source: Malaysian Investment Development Authority (MIDA) media release, 6 March 2026
Investment approved for Penang
RM32.9 billion
Approved investments for Pulau Pinang in 2025, fourth among Malaysia's states.
Source: MIDA, “Malaysia Investment Performance 2025” fact sheet, 6 March 2026
Penang's E&E cluster in 2025
RM11.3 billion
Approved investment secured by Pulau Pinang's electrical and electronics (E&E) cluster in 2025, across 83 projects, with 78% driven by foreign investors.
Source: Malaysian Investment Development Authority (MIDA) media release, 6 March 2026
Map data © OpenStreetMap contributors. View a larger map
Tell us about your kickoff date, where your team sits and the year's main goal. Apply on the Future of Selling page, and we will reply personally on WhatsApp within one business day.