FUTURE OF SELLING · JASON LIM
What if a buyer in another country picked your small Penang firm over a famous brand? Imagine a video call with a German distributor ending with a sample order instead of a 'we'll review internally'. Even if your company is small and the buyer has never heard of Penang suppliers like you, you can still make them want to work with you. It's like a hawker stall in Air Itam earning a mention in an international food guide.
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Our graduates have produced 8-figure results and beyond.
Closed $7M+ in deals by 24 and rebuilt from zero twice.
20+ years of coaching, starting with basketball at 16.
Since 2016, his events have reached 100,000+ founders across Asia.
In his own sales career, Jason closed over $7 million in deals, so your pitch starts where a sceptical buyer starts.
His mentors include Joel Bauer and Chet Holmes, two of the sharpest pitch minds of their time.
Graduates who applied the method have reached 8-figure results; you can read two of their stories below.
Bob Proctor and Joel Bauer are two of them. The full list follows in his story below.
P.I.T.C.H. gives your pitch an order that works across cultures: problem, value, proof, ask.
Each step builds on the last, and you practise it on your own next pitch before the next one begins.
We rebuild the pitch for the meeting you have next, so practice turns into a real result.
Based on our sales pitch coaching in Singapore, tuned for Penang firms selling across borders.
You learn what overseas buyers need to hear before they trust a new supplier.
Power, Intent, Teach, Close and Habits turned into a pitch for calls, trade shows and visits.
You rehearse against tough questions about scale, risk and lead times until you answer calmly.
“Your script really worked like magic!”
Javier Wong, CEO, Lifetutors Singapore.
“If you’re feeling lost, unsure, or nervous about pitching to clients or investors… and you need a quick YES… Speed of Yes is what you need right now.”
Tan Shi Liang, Owner, Legendary Fisherman.

"If it's not good enough to teach my own brother, then it's not good enough to sell." That is the standard Jason Lim sets for Future of Selling, the flagship of DreaMaker Ventures. He founded both to offer less pain, fewer regrets, and more time for the people his graduates love.
While he was young, a financial scam took the family's savings. He started coaching basketball at 16 and entered sales at 21, later closing over $7 million in deals. Through DreaMaker Ventures and Leaders of Tomorrow, he teaches founders to make their value clear. Through it all he learned from renowned mentors: Marshall Thurber (creator of Money & You®), Joel Bauer, Tony Robbins, Chet Holmes and Bob Proctor. Among those who trained with him are leaders from Skystone Asset Management, Signarama Singapore, Enlightenment Education, Mindreader AI and 8Yolk Design Studio.
The buyer wants to know what is in it for them.
Modesty reads as risk to a buyer far away.
The pitch did not leave a reason to reply.
Time buyers spend with suppliers
17%
When B2B buyers are considering a purchase, they spend only 17% of that time meeting with potential suppliers. When they compare several suppliers, the time with any one sales rep may be only 5% to 6%.
Most B2B buyers prefer to research on their own, so a small supplier's pitch has to say what the website cannot.
Each lost pitch makes you add more slides about company history.
Trade shows bring business cards, but few real orders.
You travel for trade shows and come home tired, with little to show for it.
A key export market stays closed because the first pitch did not build enough trust.
Many Penang firms pitch the way they would to a local friend: modest, detailed and polite. Overseas buyers need proof of reliability up front, and without it, being small looks like being risky. It's like a talented busker playing facing the wall, then wondering why nobody stops.
When several suppliers compete, each rep may get only 5% to 6% of the buyer's time. A tight pitch uses it well.
Foreign investment approved in Malaysia rose 20.9% in 2025, to RM207.1 billion. Your pitch is shaped for overseas buyers who meet you on video.
Pulau Pinang secured RM32.9 billion of approved investment in 2025, fourth among the states.
Malaysia's E&E industry drew RM28.5 billion of approved investment in 2025, which MIDA calls a cornerstone of manufacturing.
Foreign investment approved in Malaysia
RM207.1 billion
Foreign investments approved in Malaysia in 2025, up 20.9%. Singapore (RM58.3 billion) and China (RM58.0 billion) were the two largest sources.
Source: Malaysian Investment Development Authority (MIDA) media release, 6 March 2026
Investment approved for Penang
RM32.9 billion
Approved investments for Pulau Pinang in 2025, fourth among Malaysia's states.
Source: MIDA, “Malaysia Investment Performance 2025” fact sheet, 6 March 2026
E&E investment approved in Malaysia
RM28.5 billion
Approved investment secured by Malaysia's E&E industry in 2025, which MIDA describes as a cornerstone of Malaysia's manufacturing.
Source: Malaysian Investment Development Authority (MIDA) media release, 6 March 2026
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Tell us about who you pitch to, in which market, and what happens today. Apply on the Future of Selling page, and we will reply personally on WhatsApp within one business day.