FUTURE OF SELLING · JASON LIM
What if you could see where a Hong Kong committee deal is actually stuck, and what to do this week? Imagine a path through the buying group, not another meeting that feels busy and unclear. Even if the account has gone quiet after a warm start, the next move can be mapped. It's like finding the blocked junction on a route, instead of driving faster down the same road.
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Closed $7M+ in deals by 24 and rebuilt from zero twice.
Since 2016, his events have reached 100,000+ founders across Asia.
Our graduates have produced 8-figure results and beyond.
20+ years of coaching, starting with basketball at 16.
The $7M+ came from committee deals as well as simple ones, so the work is a path through a buying group, not a pep talk.
He has coached since 16, and the habit is to see the play clearly before running it.
The 8-figure results come from graduates who used the same method in their own work. Read two of their stories below.
Names include Chet Holmes and Bob Proctor; the full list is in his story below.
P.I.T.C.H. gives your champion a story they can take into the rooms you will not enter, which is how Hong Kong committee deals actually move.
We map the missing yes first, then the conversation that has to earn it, so the work has a next move, not just a prettier account plan.
The work is on a live account, so the next internal meeting at the buyer uses the new story.
The B2B sales consulting in Singapore method, used on your Hong Kong committee deals.
You map the Hong Kong buying group on the live account, including people who have not met you yet.
Power, Intent, Teach, Close and Habits become the case the champion can carry into rooms you will not enter.
You plan the next required yes, then rehearse the conversation that has to earn it.
“My pitch is still zero. It’s last night’s version, which Jason said is wrong.”
“he didn’t script it for me, he just said: “Take what you have and use P.I.T.C.H.””
Stanley Tan, Fund Manager, Skystone Asset Management. Programmes attended: Speed of Yes, 1Pitch™ Persuasion System, Diamond Consult.
“Competition is high in my industry scene with new brands popping up every other week.”
“In just 3 weeks, I increased my margins and my sales improved by 20%! I've also managed to increase my Average-Order-Value per transaction by 30%.”
Wee Jun Wei, Managing Director, Lara-J. Programmes attended: Diamond Consult.

Jason Lim is the founder of DreaMaker Ventures and of Future of Selling, its flagship program. The work is for founders who need to pitch, present, negotiate and close. At 16, he started teaching, as a basketball coach. He started in sales at 21. He closed over $7 million in deals.
Since 2016, founders across Asia have learned from him. After he lost everything in 2020, he used the same skills he now coaches to rebuild his own life. In 2017, he served as President of Young Leaders Achievers Academy. He went on to learn from renowned mentors: Marshall Thurber (creator of Money & You®), Joel Bauer, Tony Robbins, Chet Holmes and Bob Proctor. Founders and leaders from Skystone Asset Management, Signarama Singapore, Enlightenment Education, Mindreader AI and 8Yolk Design Studio have trained with him.
The champion is friendly, and the process is invisible.
The case was never built for them, and a 'won' deal stalls.
The calendar is full, and nobody can name the next required yes.
Time buyers spend with suppliers
17%
When B2B buyers are considering a purchase, they spend only 17% of that time meeting with potential suppliers. When they compare several suppliers, the time with any one sales rep may be only 5% to 6%.
Most buyers prefer to research on their own, so consulting has to arm the champion for a conversation that started without you.
You cannot see whether you missed a stakeholder or a date.
The team is busy, and the buying group is still incomplete.
The process is happening in rooms you have not entered.
If the case was never built for them, a deal that felt won can stall for months.
Teams keep adding meetings without a picture of who has to say yes. Activity rises, and certainty falls. It's like adding stops to a journey whose destination was never agreed.
Committees give suppliers only a fraction of buying time (17%). Each of those meetings has to move a named next step, not just stay friendly.
Buyers still want a seller's view on fit. Your champion should be able to give that view in rooms you will not enter.
InvestHK helped a record 560 companies set up or expand in 2025. Many will have new buying committees and no established vendor.
Hong Kong's 5,200+ startups, and the firms around them, still buy through people. Consulting maps how those people actually decide, then tightens your path through the committee.
Companies setting up in Hong Kong
560
Overseas and Mainland companies InvestHK helped set up or expand in Hong Kong in 2025, a record high and 4% more than in 2024.
Source: Hong Kong SAR Government press release, 26 January 2026
Startups in Hong Kong
5,200+
Startup firms in Hong Kong in 2025, an 11% year-on-year increase, employing nearly 20,000 people.
Source: news.gov.hk, “Startups thriving in HK”, 26 January 2026 (InvestHK data)
Buyers who'd rather skip the rep
61%
Of B2B buyers prefer an overall rep-free buying experience, yet for tasks such as judging whether a product or service fits their company's needs, buyers prefer to seek seller input.
Source: Gartner press release, 25 June 2025: survey of 632 B2B buyers, August to September 2024
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Tell us about the account, the buying group as you see it, and the next internal date. Apply on the Future of Selling page, and we will reply personally on WhatsApp within one business day.