FUTURE OF SELLING · JASON LIM
What if people already knew what you stand for before you entered the room? Imagine no more explaining yourself from zero in every meeting, and finally a short, repeatable story others can tell about you. Even if you have avoided "personal brand" talk as empty, you can still make your name mean something specific. It's like having your name already on the reservation, so you do not have to explain who you are at the door.
APPLY TO MAKE THE NAME CLEARWe reply personally on WhatsApp within one business day.
Closed $7M+ in deals by 24 and rebuilt from zero twice.
Our graduates have produced 8-figure results and beyond.
20+ years of coaching, starting with basketball at 16.
Since 2016, his events have reached 100,000+ founders across Asia.
He has done what he teaches: the $7M+ came from rooms that had to trust him, so a personal brand is coached as a promise the room can repeat, not as a logo.
Mentorship and coaching have been his work since 16, so the story is practised until someone else can tell it without you in the room.
Applying the method has led graduates to 8-figure results; two of those people tell their story later on this page.
Look in the story below for the list; Tony Robbins and Bob Proctor are two of the names on it.
P.I.T.C.H. turns your experience into a short case, so people know what to use you for after one conversation.
Small steps, in order: you master one, use it on your real personal story, then add the next.
You work on the story you already tell, so the next meeting, talk or post uses a clearer version, not a new persona.
The personal branding course in Singapore method, applied to how founders are known in Bangkok rooms.
People remember in a set order: who you help, what changes, and why you. You learn that order and stop opening with a job title.
Power, Intent, Teach, Close and Habits, applied to the personal story you need the next room to repeat.
You rehearse the one-line version and the longer version, so both end with a clear invitation, not a vague 'let's keep in touch'.
“During the program, we were made to do tons of research for our business.”
“The research file you’ve created is like a cheat sheet for everything about branding and positioning.”
Wee Jun Wei, Managing Director, Lara-J. Programmes attended: Diamond Consult, Facebook Ads Mastery.
“My pitch is still zero. It’s last night’s version, which Jason said is wrong.”
“he didn’t script it for me, he just said: “Take what you have and use P.I.T.C.H.””
Stanley Tan, Fund Manager, Skystone Asset Management. Programmes attended: Speed of Yes, 1Pitch™ Persuasion System, Diamond Consult.

"If it's not good enough to teach my own brother, then it's not good enough to sell." That is the standard Jason Lim sets for Future of Selling, the flagship of DreaMaker Ventures. He founded both to offer less pain, fewer regrets, and more time for the people his graduates love.
While he was young, a financial scam took the family's savings. He started coaching basketball at 16 and entered sales at 21, later closing over $7 million in deals. Through DreaMaker Ventures and Leaders of Tomorrow, he teaches founders to make their value clear. Through it all he learned from renowned mentors: Marshall Thurber (creator of Money & You®), Joel Bauer, Tony Robbins, Chet Holmes and Bob Proctor. Among those who trained with him are leaders from Skystone Asset Management, Signarama Singapore, Enlightenment Education, Mindreader AI and 8Yolk Design Studio.
The conversation was pleasant, and the one line they could repeat was never given to them.
Partners and staff introduce you with a title that undersells the problem you solve.
The pieces are not one story, so each appearance starts again from the beginning.
Time buyers spend with suppliers
17%
When B2B buyers are considering a purchase, they spend only 17% of that time meeting with potential suppliers. When they compare several suppliers, the time with any one sales rep may be only 5% to 6%.
Most buyers prefer to look you up before they sit down, so a personal story that only repeats what a search already shows does not travel further than a profile page.
You spend scarce time on introductions, and the work you came to do starts late or not at all.
The introduction that travels is the job title, and the valuable part never moves ahead of you.
You wonder why the work is not recognised, and the next appearance already feels like starting over.
A panel, a partnership meeting or a press conversation starts with a blank look, and you spend the scarce minutes on an introduction you have given a hundred times.
The story is a list of roles instead of a case for one kind of help. When people leave without a line they can repeat, your name does not travel, and the next room asks you to start again. It's like handing out a stack of business cards with a different job on each one.
The course uses Jason's P.I.T.C.H. method, set out on the Future of Selling page.
The card below shows that 17% of buying time goes to suppliers. A personal story that uses most of it just to explain you has already lost the decision.
People still want a clear view of whether you fit the problem they have. Building a personal brand, in this course, means giving them that line.
Use the country card below as context, not as a substitute for a clear ask. Rooms are busier, not more patient with a vague introduction.
We write and rehearse the line partners, staff and clients can say when you are not there, without exaggeration.
Record investment applications in Thailand
THB 1,876,653 million
Investment promotion applications received by Thailand's Board of Investment in 2025, across 3,370 projects: 67% higher in value than in 2024.
Source: Thailand Board of Investment press release on 2025 results (January 2026)
Bangkok's registered population
5,455,020
People registered as living in Bangkok in 2024, per Thailand's National Statistical Office.
Source: National Statistical Office of Thailand, Statistical Yearbook Thailand 2025, Table 1.6
Buyers who'd rather skip the rep
61%
Of B2B buyers prefer an overall rep-free buying experience, yet for tasks such as judging whether a product or service fits their company's needs, buyers prefer to seek seller input.
Source: Gartner press release, 25 June 2025: survey of 632 B2B buyers, August to September 2024
Map data © OpenStreetMap contributors. View a larger map
Tell us about the rooms you need your name to open and the story you want repeated. Apply on the Future of Selling page, and we will reply personally on WhatsApp within one business day.
Apply for Future of Selling personal branding course in Bangkok