FUTURE OF SELLING · JASON LIM
Sales Demo Coaching in Shanghai for Sales Engineers and Account Executives
What if the buyer asked to book the pilot while the demo was still on screen? Imagine a demonstration that shows one job the buyer cares about, and ends with a dated next step instead of a tour of menus. Even if the product can do a dozen things, you can still demo the one that matters. It's like a kitchen demonstration that ends with a booked table, not a pile of leftover samples.
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Closed $7M+ in deals by 24 and rebuilt from zero twice.
Since 2016, his events have reached 100,000+ founders across Asia.
Our graduates have produced 8-figure results and beyond.
Why learn from Jason Lim?
A seller before a coach.
He closed over $7 million in deals, so the demo is built to win a next step, not to show every button.
He has coached since he was sixteen.
He started coaching basketball at 16, and demos are drilled like a set play: one path, practised until it is calm.
Proof from people who used it.
His graduates have produced 8-figure results with the method; two of their stories are below, and a Shanghai demo is structured with it.
He studied under renowned mentors.
He studied under Marshall Thurber (creator of Money & You®), Joel Bauer, Tony Robbins, Chet Holmes and Bob Proctor. The questions asked over a live screen are about the buyer's next step.
Why is Future of Selling the best sales demo coaching in Shanghai?
A proven framework.
P.I.T.C.H. gives the demo a path to an ask, so the screen time serves the deal, not the feature list.
An easy, step-by-step system.
The system is built around the live screen, not a workbook, so the next call is the test.
Fast results.
You work on the demo you already run, so the next prospect sees the new version.
The sales demo coaching in Singapore method, applied for Shanghai rooms.
How sales demo coaching with Future of Selling works
- 1
Learn the rules of selling.
Buyers watch for proof of fit, not a catalogue. You learn what to show first, and what to leave for questions.
- 2
Learn P.I.T.C.H., Jason's signature method.
Power, Intent, Teach, Close and Habits applied to a live or screen-share demonstration.
- 3
Learn the art and science of closing and countering objections.
You rehearse stalls, technical questions and 'can you show us the other module' until you can return to the ask.
Working on the spoken product story more than the screen? See product pitch coaching.
Top reviews for Future of Selling by sales engineers and account executives in Shanghai: Success Stories and Transformations
“In just 3 weeks, I increased my margins and my sales improved by 20%!”
Wee Jun Wei, Managing Director, Lara-J.
“Although it was only for a short 2 hours, I've gained a lot of insights on how I should position my business for greater success.”
Ethan Lin, Co-Founder, Mindreader AI.
Don't run the next Shanghai demo as a feature tour
Apply for Future of Selling sales demo coaching in ShanghaiWho is Jason Lim?
Jason Lim's first sales job, at 21, was in luxury real estate. He later sold advertising contracts, copywriting, affiliate marketing, stocks and forex. He closed over $7 million in deals. The young man who had once feared the stage learned to stand on it.
Future of Selling, which he founded under DreaMaker Ventures, is where he teaches P.I.T.C.H. He first coached basketball at 16. At 26, he started a Facebook advertising agency. He kept learning from renowned mentors: Marshall Thurber (creator of Money & You®), Joel Bauer, Tony Robbins, Chet Holmes and Bob Proctor. His clients include Skystone Asset Management and Signarama Singapore. Enlightenment Education, Mindreader AI and 8Yolk Design Studio have trained with him too.
Are you facing this right now?
The demo follows the menu, not the buyer's job.
You click through modules, and the use case that would have won a pilot never gets ten clean minutes.
Questions pull you off the path, and you never return.
A side module becomes the rest of the hour.
The ask is left for a follow-up email.
The energy of the demo fades, and the next step is vague.
Time buyers spend with suppliers
17%
When B2B buyers are considering a purchase, they spend only 17% of that time meeting with potential suppliers. When they compare several suppliers, the time with any one sales rep may be only 5% to 6%.
What happens if this continues?
The live meeting is only a slice of the buying time.
Buyers spend only 17% of their buying time with suppliers, so a demo that repeats what they could already find wastes the time they still give you.
Demos that run long and end with no ask.
Trials stall because no one agreed what success looks like on the screen.
A feature tour with no pilot.
You keep adding backup environments and still cannot get a dated pilot.
It follows you home.
Evenings go to yet another demo script no one follows in the live call.
Then the trial never starts.
The buyer enjoyed the show, and still cannot tell a colleague what to try first.
Why do Demos that run long and end with no ask and a feature tour with no pilot keep repeating and never go away?
Most demos are built as a tour of what the product can do. Buyers need proof that it does the job they have. When the tour comes first, the meeting is interesting and indecisive. It's like a test drive that never leaves the car park.
How Future of Selling can help
Show the one job in the time you get.
Buyers spend only 17% of their buying time with suppliers. A demo that tours every module wastes that share.
Prove fit on the screen, then ask.
Buyers still want help judging whether a product fits. The demo should show that job, then name the next step.
Demo for organisations that are still being formed.
New foreign-invested enterprises established in China in 2025, 19.1% more than in 2024. The work is to show a path those buyers can start.
Run the demo for teams setting up in Shanghai.
New foreign-invested enterprises established in Shanghai in 2025, 6.8% more than in 2024. The work is to end the demonstration with a clear trial.
New foreign-invested enterprises in China
70,392
New foreign-invested enterprises established in China in 2025, 19.1% more than in 2024.
Source: Ministry of Commerce of the People's Republic of China (MOFCOM) News Office, 23 January 2026
New foreign-invested enterprises in Shanghai
6,361
New foreign-invested enterprises established in Shanghai in 2025, 6.8% more than in 2024.
Buyers who'd rather skip the rep
61%
Of B2B buyers prefer an overall rep-free buying experience, yet for tasks such as judging whether a product or service fits their company's needs, buyers prefer to seek seller input.
Source: Gartner press release, 25 June 2025: survey of 632 B2B buyers, August to September 2024
Get the demo ready to close a next step, not just to impress.
Apply for Future of Selling sales demo coaching in ShanghaiWhere are we located?
- WeWork 608 Xikang Lu, 608 Xikang Road, Jing'an District, Shanghai 200041, China
- WeWork Landmark Center, 328 Tian Tong Lu, Shanghai, China
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Contact Us
Tell us about the demo, the account and the date you run it. Apply on the Future of Selling page, and we will reply personally on WhatsApp within one business day.