FUTURE OF SELLING · JASON LIM
Sales Prospecting Training in Penang for Suppliers Hunting for New Customers
What if a buyer you had never met replied 'yes, let's talk' to your first email? Imagine adding five new target accounts to your pipeline every month, on purpose. Even if your firm has never prospected and the team hates cold calls, you can still find new customers steadily. It's like planting a durian orchard: slow at first, then the harvest keeps coming.
APPLY FOR PROSPECTING TRAININGWe reply personally on WhatsApp within one business day.
Since 2016, his events have reached 100,000+ founders across Asia.
Our graduates have produced 8-figure results and beyond.
20+ years of coaching, starting with basketball at 16.
Closed $7M+ in deals by 24 and rebuilt from zero twice.
Why learn from Jason Lim?
A seller before a coach.
In his own sales career, Jason closed over $7 million in deals, so the training is practical.
Coaching since his teens.
Coaching since he was 16, he rewrites first messages so they read like a person, not a mailer.
His graduates show the method works.
The proof sits with the graduates: 8-figure results, with two of their own accounts further down.
Mentored by renowned teachers.
Two names you may know: Bob Proctor and Joel Bauer. The others are in his story below.
Why is Future of Selling the best sales prospecting training in Penang?
A proven framework.
P.I.T.C.H. shapes each message around the buyer's world, so it reads as useful, not pushy.
An easy, step-by-step system.
Every session adds one skill, and you test it on your real first message the same week.
Fast results.
Your real target accounts are the homework, so messages reach buyers while the coaching is still running.
Our sales prospecting in Singapore programme, aimed at new customers in Penang and overseas.
How sales prospecting training with Future of Selling works
- 1
Learn the rules of selling.
You learn how to research a target account and find a reason they should reply.
- 2
Learn P.I.T.C.H., Jason's signature method.
Power, Intent, Teach, Close and Habits used to write messages, call scripts and follow-ups.
- 3
Learn the art and science of closing and countering objections.
Role-plays cover the gatekeeper, the busy engineer and the 'send me a brochure' reply until each feels manageable.
Top reviews for Future of Selling by suppliers and service firms in Penang: Success Stories and Transformations
“In just one hour, Jason worked the vital numbers in my business and showed me how I can generate an extra $160,000 by implementing an elegant and easy strategy.”
“The beauty of this strategy is that it will give me triple the profits as compared to the strategy I had in mind to get me to $500,000!”
Saiful Rizal, Managing Director, Math Prodigy. Programmes attended: Diamond Consult (Private 1-on-1).
“Plus, within 10 minutes I received a favourable reply from the recipient!”
Wee Jun Wei, Managing Director, Lara-J.
Find the next customer before you need it
Apply for Future of Selling prospecting coaching in PenangWho is Jason Lim?
Jason Lim is the founder of DreaMaker Ventures and of Future of Selling, its flagship program. The work is for founders who need to pitch, present, negotiate and close. At 16, he started teaching, as a basketball coach. He started in sales at 21. He closed over $7 million in deals.
Since 2016, founders across Asia have learned from him. After he lost everything in 2020, he used the same skills he now coaches to rebuild his own life. In 2017, he served as President of Young Leaders Achievers Academy. He went on to learn from renowned mentors: Marshall Thurber (creator of Money & You®), Joel Bauer, Tony Robbins, Chet Holmes and Bob Proctor. Founders and leaders from Skystone Asset Management, Signarama Singapore, Enlightenment Education, Mindreader AI and 8Yolk Design Studio have trained with him.
Are you facing this right now?
Most revenue comes from a few customers.
One change and the year shakes.
Outreach is copy-paste.
Same message to everyone.
Nobody owns prospecting.
So it never happens.
Buyers who avoid irrelevant outreach
73%
Of B2B buyers actively avoid suppliers who send irrelevant outreach.
Source: Gartner press release, 25 June 2025: survey of 632 B2B buyers, August to September 2024
What happens if this continues?
Buyers screen suppliers alone.
Most B2B buyers prefer researching on their own, so a first message must give them a reason to look you up.
A pipeline that depends on a few buyers.
Your team sends generic emails and gets silence.
Cold messages that go nowhere.
Prospecting happens only when orders drop, which is too late.
It follows you home.
Slow months mean anxious evenings at home.
Then one buyer cuts orders.
Your biggest customer reduces volume, and there is nobody new to replace it.
Why do customer concentration and ignored outreach keep repeating and never go away?
If prospecting only starts once orders fall, and one message goes to everyone, outreach has no research or weekly habit behind it, and outreach stays rare and unanswered. It's like only fixing the roof when it is already raining.
How Future of Selling can help
Avoid the spam folder.
73% of B2B buyers actively avoid suppliers who send irrelevant outreach. Relevance is everything.
Foreign approvals, 2025.
Foreign investment approved in Malaysia rose 20.9% to RM207.1 billion in 2025. You research each target before the first message.
Prospect from Penang.
Pulau Pinang drew RM32.9 billion of approved investment in 2025, fourth among the states.
Target E&E.
Penang's E&E cluster secured RM11.3 billion across 83 projects in 2025, 78% from foreign investors.
Foreign investment approved in Malaysia
RM207.1 billion
Foreign investments approved in Malaysia in 2025, up 20.9%. Singapore (RM58.3 billion) and China (RM58.0 billion) were the two largest sources.
Source: Malaysian Investment Development Authority (MIDA) media release, 6 March 2026
Investment approved for Penang
RM32.9 billion
Approved investments for Pulau Pinang in 2025, fourth among Malaysia's states.
Source: MIDA, “Malaysia Investment Performance 2025” fact sheet, 6 March 2026
Penang's E&E cluster in 2025
RM11.3 billion
Approved investment secured by Pulau Pinang's electrical and electronics (E&E) cluster in 2025, across 83 projects, with 78% driven by foreign investors.
Source: Malaysian Investment Development Authority (MIDA) media release, 6 March 2026
New customers on purpose, every month
Apply for Future of Selling prospecting coaching in PenangWhere are we located?
- Regus Menara Boustead, Unit 1.01, Ground Floor, Menara Boustead, 39 Jalan Sultan Ahmad Shah, George Town, Penang 10050, Malaysia
- Regus – Hunza Tower, Jalan Kelawei Suite 163E, Level 16, Hunza Tower Gurney Paragon, Georgetown, Penang 10250, Malaysia
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Contact Us
Tell us about who you sell to now and who you want next. Apply on the Future of Selling page, and we will reply personally on WhatsApp within one business day.