FUTURE OF SELLING · JASON LIM
What if Monday in Admiralty sounded like your best closer, not last Friday's workshop? Imagine a new hire holding a short Central meeting in their third week, and a price push that gets the same short answer from everyone on the team. Even if the last offsite faded before the MTR ride home, rehearsal on live deals can stay. It's like swapping a laminated safety card for a drill in the actual stairwell.
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Since 2016, his events have reached 100,000+ founders across Asia.
20+ years of coaching, starting with basketball at 16.
Closed $7M+ in deals by 24 and rebuilt from zero twice.
Our graduates have produced 8-figure results and beyond.
The $7M+ came from deals he closed himself, so this training is aimed at meetings that have to move, not at a score on a worksheet.
He began coaching at sixteen, first through basketball, and the habit is still a single play, repeated until it holds when the room gets sharp.
Graduates have taken the method to 8-figure results. Two of them tell their stories further down.
Marshall Thurber and Joel Bauer are two of them. The full list follows in his story below.
P.I.T.C.H. gives every rep the same spoken order — Power, Intent, Teach, Close and Habits — so a fast room in Central hears one case, not five versions of it.
The method is taught one move at a time on a live Hong Kong deal, then the team practises that move before they add the next.
The drills use the deals already in this quarter's book, so the next Admiralty meeting is the test, not a workbook exercise.
The sales training in Singapore method, applied to Hong Kong sales meetings.
Hong Kong rooms often decide early. The team learns that order, then practises it on the deals already in the book.
Power, Intent, Teach, Close and Habits become one spoken structure, practised aloud until a short Hong Kong meeting can hold it.
Objections that stall your Hong Kong accounts are drilled until the replies stay brief and the same from every chair.
“I thought all I had to do was scale my business by doing more of the same thing I was already doing. It turns out—I was completely wrong.”
“In just one hour, Jason worked the vital numbers in my business and showed me how I can generate an extra $160,000 by implementing an elegant and easy strategy.”
Saiful Rizal, Managing Director, Math Prodigy. Programmes attended: Diamond Consult (Private 1-on-1).
“Although it was only for a short 2 hours, I've gained a lot of insights on how I should position my business for greater success.”
Ethan Lin, Co-Founder, Mindreader AI.

Jason Lim's first sales job, at 21, was in luxury real estate. He later sold advertising contracts, copywriting, affiliate marketing, stocks and forex. He closed over $7 million in deals. The young man who had once feared the stage learned to stand on it.
Future of Selling, which he founded under DreaMaker Ventures, is where he teaches P.I.T.C.H. He first coached basketball at 16. At 26, he started a Facebook advertising agency. He kept learning from renowned mentors: Marshall Thurber (creator of Money & You®), Joel Bauer, Tony Robbins, Chet Holmes and Bob Proctor. His clients include Skystone Asset Management and Signarama Singapore. Enlightenment Education, Mindreader AI and 8Yolk Design Studio have trained with him too.
The session felt useful at the close. By the next pipeline review, private habits have taken over again.
When a buyer presses the number, the story changes depending on who is in the chair.
It takes a quarter before a new person sounds steady in a short, sharp Central call.
Time buyers spend with suppliers
17%
When B2B buyers are considering a purchase, they spend only 17% of that time meeting with potential suppliers. When they compare several suppliers, the time with any one sales rep may be only 5% to 6%.
Most buyers prefer to research on their own, so sales training has to prepare a Hong Kong team for a short meeting, not a long product tour.
Deals start going to the vendor whose team sounded like one company, not five.
Another workshop is booked, and you still have no idea whether next week's meeting will hold.
Evenings disappear into calls that should have been straightforward in the room.
One panel in Central can move the relationship, and everyone who attends has to arrive with the same close.
Classroom technique rarely survives the first sharp question in a Hong Kong meeting. Teams remember the slides and forget the order, then invent a new pitch under pressure. It's like practising scales in a quiet room and never opening the concert hall.
Buyers spend only 17% of their buying time with suppliers. Training should put that scarce time on the live deal, not on a recap the buyer already finished.
Gartner found that 61% of B2B buyers prefer an overall rep-free buying experience, yet for tasks such as judging whether a product or service fits, buyers prefer to seek seller input. That fit conversation is what the team practises out loud.
InvestHK helped 560 overseas and Mainland companies set up or expand in Hong Kong in 2025, a record year. Sales training is for the short meeting those new buyers still grant a vendor.
Hong Kong had more than 5,200 startups in 2025, employing nearly 20,000 people. A shared training method keeps the offer to those buyers consistent across the team.
Companies setting up in Hong Kong
560
Overseas and Mainland companies InvestHK helped set up or expand in Hong Kong in 2025, a record high and 4% more than in 2024.
Source: Hong Kong SAR Government press release, 26 January 2026
Startups in Hong Kong
5,200+
Startup firms in Hong Kong in 2025, an 11% year-on-year increase, employing nearly 20,000 people.
Source: news.gov.hk, “Startups thriving in HK”, 26 January 2026 (InvestHK data)
Buyers who'd rather skip the rep
61%
Of B2B buyers prefer an overall rep-free buying experience, yet for tasks such as judging whether a product or service fits their company's needs, buyers prefer to seek seller input.
Source: Gartner press release, 25 June 2025: survey of 632 B2B buyers, August to September 2024
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Tell us about the team, which meetings are stalling, and the next date in Central or Admiralty. Apply on the Future of Selling page, and we will reply personally on WhatsApp within one business day.