Future of Selling · Jason LimApply

FUTURE OF SELLING · JASON LIM

Storytelling Coaching in Jakarta for Founders and Sales Leaders

What if the room remembered your story and repeated it to the person who signs? Imagine a founder story that makes the business make sense in one telling, and finally a version people retell at dinner. Even if you usually start with history, product and every milestone, you can still be memorable. It's like turning a CV into a story people actually retell at dinner.

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We reply personally on WhatsApp within one business day.

20+ years of coaching, starting with basketball at 16.

Since 2016, his events have reached 100,000+ founders across Asia.

Closed $7M+ in deals by 24 and rebuilt from zero twice.

Our graduates have produced 8-figure results and beyond.

Why learn from Jason Lim?

A seller before a coach.

The $7M+ he closed himself is why a Jakarta story is judged on whether a listener can repeat the request.

Two decades of coaching.

He first taught at 16; a story is cut until the request is remembered, not only the scene.

His graduates show the method works.

Those 8-figure results were produced by graduates applying the method. Two of their stories are below.

He learned from renowned mentors.

Bob Proctor and Joel Bauer are two of them. The full list follows in his story below.

Why is Future of Selling the best storytelling coaching in Jakarta?

A proven framework.

P.I.T.C.H. turns a long history into business storytelling with one conflict, one turn and one request.

An easy, step-by-step system.

A Jakarta story is practised until a listener can repeat the request, using the story you already tell.

Fast results.

You work on the story you already tell in meetings, so the new version is used immediately.

How storytelling coaching with Future of Selling works

  1. 1

    Learn the rules of selling.

    The story you already tell in Jakarta is the practice ground.

  2. 2

    Learn P.I.T.C.H., Jason's signature method.

    The request is moved earlier until a listener can say it back.

  3. 3

    Learn the art and science of closing and countering objections.

    If they only remember a scene, the history is cut.

If the same story needs to live in a deck, pair this with pitch deck coaching in Singapore. Around the Jakarta client story, the forgotten request, and the next time you will tell it. The Jakarta client story, the forgotten request, and the next time you will tell it guide the cuts.

Top reviews for Future of Selling by founders and sales leaders in Jakarta: Success Stories and Transformations

“Before I met Jason, I was slogging day in and day out, working 15+ hours, “chasing” money, afraid to sleep.”

“my company increased sales by $253,000 in just 6 months.”

Styles Chong, Managing Director, Okeanos Trading. Programmes attended: Facebook Ads Mastery, Perfect Client System, Trustable Brand.

“I used some of the strategies immediately and after two weeks generated $20,000 worth of sales.”

Shawn Khoo, CEO, 8Yolk Design Studio.

See the receipts

If they cannot retell it, it is not yet a story

Apply for Future of Selling storytelling Coaching in Jakarta

Who is Jason Lim?

Jason Lim, storytelling coach for Jakarta founders and sales leaders

"I built this because I failed," Jason Lim has said. "I let my family down." He made a vow: "if I could rise again, I'd teach others how to win without losing everything that matters." A financial scam had already taken his family's savings. In 2020, he lost what he himself had built.

Future of Selling exists to keep that promise, and P.I.T.C.H. is the method inside it. He is the founder of DreaMaker Ventures as well. Basketball coaching at 16 came first, and he later closed over $7 million in deals. Renowned mentors guided him: Marshall Thurber (creator of Money & You®), Joel Bauer, Tony Robbins, Chet Holmes and Bob Proctor. Among his clients are founders and leaders from Skystone Asset Management, Signarama Singapore, Enlightenment Education, Mindreader AI and 8Yolk Design Studio.

Are you facing this right now?

You start in year one and the point arrives in year ten.

Storytelling for startups is treated as a chronology, and the buyer is lost before the turn.

The story changes depending on your mood.

There is no core version, so a storytelling sales presentation feels improvised every time.

People remember a detail, not the request.

They quote a joke or a hardship, and they cannot say what you wanted them to do.

Time buyers spend with suppliers

17%

When B2B buyers are considering a purchase, they spend only 17% of that time meeting with potential suppliers. When they compare several suppliers, the time with any one sales rep may be only 5% to 6%.

Source: Gartner, “Win More B2B Sales Deals” (2018), citing the Gartner 2017 Digital B2B Buyer Survey, n = 750

What happens if this continues?

The story is not their first information.

Most buyers prefer to research on their own, so a Jakarta story is judged on whether the request travels, on your Jakarta client story.

Histories that sound like lists.

The story gets longer, and less of it is remembered.

Stories that never end with a request.

The room gets a tour, and they never meet the reason the company exists.

It follows you home.

You wonder why people still misunderstand you, after another evening of explaining.

Then someone important asks 'so what do you actually do?'

The answer you give in that moment is the story they will carry, whether you prepared it or not.

Why do long Jakarta histories still leave the ask forgotten?

Most founders tell the story in the order they lived it. Buyers need the order that helps them decide. Until the story is rebuilt for them, more telling only adds noise. It's like showing someone every photo on your phone and hoping they find the one that matters.

How Future of Selling can help

A Jakarta story is cut with P.I.T.C.H.; see the Future of Selling page.

Tell a story that fits the short time you get.

When B2B buyers are considering a purchase, they spend only 17% of that time meeting with potential suppliers. When they compare several suppliers, the time with any one sales rep may be only 5% to 6%.

Leave a story a buyer can retell about fit.

Total investment realisation in Indonesia from January to December 2025, 12.7% higher year on year and 101.3% of the national target.

Tell it in a year when attention is scarce.

Cumulative investment realisation in Jakarta in 2025, 14% of the national total and second only to West Java.

End a Jakarta story with a clear request.

Of B2B buyers prefer an overall rep-free buying experience, yet for tasks such as judging whether a product or service fits their company's needs, buyers prefer to seek seller input.

Investment realised in Indonesia

IDR 1,931.2 trillion

Total investment realisation in Indonesia from January to December 2025, 12.7% higher year on year and 101.3% of the national target.

Source: Ministry of Investment and Downstream Industry/BKPM press release, 15 January 2026

Investment realised in Jakarta

IDR 270.9 trillion

Cumulative investment realisation in Jakarta in 2025, 14% of the national total and second only to West Java.

Source: Jakarta Investment Centre, 11 February 2026 (BKPM data)

Buyers who'd rather skip the rep

61%

Of B2B buyers prefer an overall rep-free buying experience, yet for tasks such as judging whether a product or service fits their company's needs, buyers prefer to seek seller input.

Source: Gartner press release, 25 June 2025: survey of 632 B2B buyers, August to September 2024

Build a founder story a champion will actually repeat

Apply for Future of Selling storytelling Coaching in Jakarta

Where are we located?

  • Regus JB Tower, Jl. Kebon Sirih No. 48-50, Gambir, Jakarta 10110, Indonesia
  • Regus South Quarter, South Quarter, Tower C, Jl. R.A. Kartini Kav. 8, Jakarta 12430, Indonesia

Map data © OpenStreetMap contributors. View a larger map

Contact Us

Tell us about the Jakarta client story, the forgotten request, and the next time you will tell it. Apply on the Future of Selling page, and we will reply personally on WhatsApp within one business day.

Apply for Future of Selling storytelling Coaching in Jakarta

Frequently asked questions

How do you make a story shorter?
Cut the background, start close to the turning point and keep only the details that support the point.
How do you tell a story on a sales call?
Keep it under two minutes, make it about a similar buyer and connect it to the buyer's situation. That is storytelling in sales at its simplest.
What makes a good business story?
A real situation, a moment of change and a clear point that connects to the decision at hand.
What is the structure of a story?
Situation, problem, turning point and outcome. The turning point is what makes it memorable. Business storytelling follows the same shape.