FUTURE OF SELLING · JASON LIM
What if the buyer stopped pushing on price and started asking about the start date? Imagine holding your margin in a polite room that still expects a discount, and finally saying no without losing the deal. Even if procurement is practised and the other bidder is cheaper, you can still protect the number. It's like walking into a pasar already knowing the stall's best price.
APPLY FOR NEGOTIATION TRAINING IN JAKARTAWe reply personally on WhatsApp within one business day.
20+ years of coaching, starting with basketball at 16.
Since 2016, his events have reached 100,000+ founders across Asia.
Closed $7M+ in deals by 24 and rebuilt from zero twice.
Our graduates have produced 8-figure results and beyond.
His $7M+ came from talks he ran himself, so a Jakarta price talk is judged on a traded concession, not on a courtesy cut.
At 16 the work was already drill-based; a pause in a Jakarta talk is practised until it can be held in front of a committee.
The method has produced 8-figure results for its graduates. Two of their stories are on this page.
They include Chet Holmes and Bob Proctor. The full list is in his story below.
P.I.T.C.H. sets value before price, so the price talk starts from what the buyer gains rather than what you might drop.
A Jakarta price talk is practised in a short loop: opening offer, held pause, trade, on a live talk already booked.
You prepare for the negotiation already on your calendar, so the result shows in the very next deal.
This uses Negotiation Training Singapore on a Jakarta price talk.
Value is made visible before price is allowed into a Jakarta talk.
Options and a walk-away point are rehearsed, then the words that hold them.
The opening offer, a held pause, and a trade that can be defended later are practised on a talk already booked.
Sellers who also need a clearer offer story can use sales pitch coaching in Singapore. Around the Jakarta price talk, the concession you keep giving, and the meeting already set. The Jakarta price talk, the concession you keep giving, and the meeting already set guide the drills. The work is also negotiation skills training Jakarta teams can reuse on the next live talk, including negotiation strategies you can actually say.
“Well, to my surprised that when he stood in front of the audience, not only he is able to hold himself well as a speaker, presenter but also the material that he started sharing with us was mind blowing.”
Tony Teng, Executive Director, Business Network International (BNI) Singapore.
“Jason’s presentation technique worked like a charm. My clients responded exactly the way Jason predicted it would be with his unique languaging patterns.”
Leon Pang, CEO, Brainwise Franchisee, NeurocodeSG.

Jason Lim is the founder of DreaMaker Ventures and of Future of Selling, its flagship program. The work is for founders who need to pitch, present, negotiate and close. At 16, he started teaching, as a basketball coach. He started in sales at 21. He closed over $7 million in deals.
Since 2016, founders across Asia have learned from him. After he lost everything in 2020, he used the same skills he now coaches to rebuild his own life. In 2017, he served as President of Young Leaders Achievers Academy. He went on to learn from renowned mentors: Marshall Thurber (creator of Money & You®), Joel Bauer, Tony Robbins, Chet Holmes and Bob Proctor. Founders and leaders from Skystone Asset Management, Signarama Singapore, Enlightenment Education, Mindreader AI and 8Yolk Design Studio have trained with him.
The moment budget is mentioned, a discount appears, and the rest of the meeting is about how much more will come off.
A commercial agreement you thought was done is reopened as a price exercise, and you have no trade prepared.
Without a clear line, every push feels like a threat, and you stay on the call hoping it ends kindly.
Time buyers spend with suppliers
17%
When B2B buyers are considering a purchase, they spend only 17% of that time meeting with potential suppliers. When they compare several suppliers, the time with any one sales rep may be only 5% to 6%.
17% of buying time goes to suppliers, so a Jakarta price talk is judged on a traded concession, not a courtesy cut, on your Jakarta price talk.
The team learns that price is flexible, and buyers learn to wait for the concession.
The work is good, and the last conversation is the one you want to avoid.
You keep calculating what the discount cost you, long after the family has stopped asking how the meeting went.
The renewal or the largest deal of the year arrives, and every habit of giving in costs more than ever.
Most sellers treat price as the way to keep a warm relationship intact. Value was never made obvious, so when pressure comes there is nothing to trade except margin. It's like playing a card game with your hand face up and then wondering why the other person keeps asking for more.
A Jakarta price talk uses P.I.T.C.H. to hold the pause; the Future of Selling page has the method.
When B2B buyers are considering a purchase, they spend only 17% of that time meeting with potential suppliers. When they compare several suppliers, the time with any one sales rep may be only 5% to 6%.
Total investment realisation in Indonesia from January to December 2025, 12.7% higher year on year and 101.3% of the national target.
Cumulative investment realisation in Jakarta in 2025, 14% of the national total and second only to West Java.
Of B2B buyers prefer an overall rep-free buying experience, yet for tasks such as judging whether a product or service fits their company's needs, buyers prefer to seek seller input.
Investment realised in Indonesia
IDR 1,931.2 trillion
Total investment realisation in Indonesia from January to December 2025, 12.7% higher year on year and 101.3% of the national target.
Source: Ministry of Investment and Downstream Industry/BKPM press release, 15 January 2026
Investment realised in Jakarta
IDR 270.9 trillion
Cumulative investment realisation in Jakarta in 2025, 14% of the national total and second only to West Java.
Source: Jakarta Investment Centre, 11 February 2026 (BKPM data)
Buyers who'd rather skip the rep
61%
Of B2B buyers prefer an overall rep-free buying experience, yet for tasks such as judging whether a product or service fits their company's needs, buyers prefer to seek seller input.
Source: Gartner press release, 25 June 2025: survey of 632 B2B buyers, August to September 2024
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Tell us about the Jakarta price talk, the concession you keep giving, and the meeting already set. Apply on the Future of Selling page, and we will reply personally on WhatsApp within one business day.