FUTURE OF SELLING · JASON LIM
What if a Hong Kong buyer could retell your story after they left the room? Imagine an opening you trust, and a story that still works when a champion repeats it. Even if you have been adding more background, you can still cut to a version that travels. It's like packing a small bag that has everything you need, instead of a trunk nobody will carry.
COACH THE STORY (ONLINE)We reply personally on WhatsApp within one business day.
Our graduates have produced 8-figure results and beyond.
Closed $7M+ in deals by 24 and rebuilt from zero twice.
20+ years of coaching, starting with basketball at 16.
Since 2016, his events have reached 100,000+ founders across Asia.
The $7M+ came from stories that had to travel, so the coaching is for a version a champion can retell, not for a longer speech.
He has been coaching since sixteen, and this work is a short story a champion can carry, practised until it holds.
Those 8-figure results were produced by graduates applying the method. Two of their stories are below.
They include Marshall Thurber and Joel Bauer. The full list is in his story below.
P.I.T.C.H. puts the human moment, the change and the ask in an order a Hong Kong buyer can retell, which is how the story does its work when you have left the room.
We lock the moment a champion can retell, then cut what only you care about, so the story gets lighter, not longer.
You reshape the story you already tell, so the next pitch uses it.
Drawn from storytelling coaching in Singapore, then shaped for the story you need to tell in a Hong Kong room.
You build one story a Hong Kong buyer can retell, and you cut the background that only you care about.
Power, Intent, Teach, Close and Habits order the spoken story and the deck that supports it.
You practise until a champion can repeat it without you in the room.
“We are very impressed with your presentation and your in depth knowledge on how we can position ourselves to have customers focused marketing.”
Kris Ang, Master Franchisee, Signarama Singapore.
“I was barely making $2,000 a month, with poor enrollment. At that point, I was honestly desperate.”
“I managed to recover that $15,000 loss quickly—and beyond that, from January to June alone, we’ve already crossed $100,000 in revenue.”
Jeffrey Teo, CEO, Ace Your Econs. Programmes attended: Facebook Ads Mastery, Perfect Client System.

"If it's not good enough to teach my own brother, then it's not good enough to sell." That is the standard Jason Lim sets for Future of Selling, the flagship of DreaMaker Ventures. He founded both to offer less pain, fewer regrets, and more time for the people his graduates love.
While he was young, a financial scam took the family's savings. He started coaching basketball at 16 and entered sales at 21, later closing over $7 million in deals. Through DreaMaker Ventures and Leaders of Tomorrow, he teaches founders to make their value clear. Through it all he learned from renowned mentors: Marshall Thurber (creator of Money & You®), Joel Bauer, Tony Robbins, Chet Holmes and Bob Proctor. Among those who trained with him are leaders from Skystone Asset Management, Signarama Singapore, Enlightenment Education, Mindreader AI and 8Yolk Design Studio.
They liked the meeting, and still cannot repeat the point.
You do not have a version you trust, so every pitch starts from scratch.
The talk gets longer, and harder to follow.
Time buyers spend with suppliers
17%
When B2B buyers are considering a purchase, they spend only 17% of that time meeting with potential suppliers. When they compare several suppliers, the time with any one sales rep may be only 5% to 6%.
Most buyers prefer to research on their own, and then brief a colleague. A story that cannot be retold will not survive that step.
The champion cannot carry it upstairs.
The point is still late.
There is still no version you would hand to someone else.
If they cannot tell the story, the pitch dies in the next room.
Teams add context until the story is too heavy to retell. The buyer nods, then cannot brief a colleague. It's like a joke whose setup lasts so long the punchline is forgotten.
Meetings are short, and only 17% of buying time goes to suppliers. The story should land a point quickly, not run like a biography.
People still want a way to explain the fit to a colleague. A clear story is that explanation, ready to be retold.
InvestHK helped 560 companies set up or expand in Hong Kong in 2025. A retellable story helps you stay in their internal conversation.
Among 5,200+ startups in Hong Kong in 2025, the story that travels is often the one that gets the second meeting.
Companies setting up in Hong Kong
560
Overseas and Mainland companies InvestHK helped set up or expand in Hong Kong in 2025, a record high and 4% more than in 2024.
Source: Hong Kong SAR Government press release, 26 January 2026
Startups in Hong Kong
5,200+
Startup firms in Hong Kong in 2025, an 11% year-on-year increase, employing nearly 20,000 people.
Source: news.gov.hk, “Startups thriving in HK”, 26 January 2026 (InvestHK data)
Buyers who'd rather skip the rep
61%
Of B2B buyers prefer an overall rep-free buying experience, yet for tasks such as judging whether a product or service fits their company's needs, buyers prefer to seek seller input.
Source: Gartner press release, 25 June 2025: survey of 632 B2B buyers, August to September 2024
Map data © OpenStreetMap contributors. View a larger map
Tell us about the story you tell now, the next pitch date, and who has to be able to retell it. Apply on the Future of Selling page, and we will reply personally on WhatsApp within one business day.