FUTURE OF SELLING · JASON LIM
What if a Wulin or Qianjiang meeting started with the line you chose, not last week's numbers? Imagine a short sentence a merchant or platform lead can still repeat after the live ends. It's like a shop sign with one name on it, not a wall of GMV screenshots. Even if the category is noisy, that sentence can still be rehearsed until someone else can say it.
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Closed $7M+ in deals by 24 and rebuilt from zero twice.
Since 2016, his events have reached 100,000+ founders across Asia.
Our graduates have produced 8-figure results and beyond.
He closed over $7 million in deals, so a Hangzhou personal brand is built to be chosen after a campaign, not to collect more clips on a shop feed.
He started coaching basketball at 16, and a position is practised as a short loop: one line, spoken, then used on the next partner call.
8-figure results have been produced by graduates applying the method, two of their stories come later on this page, and a Wulin introduction is reduced to one repeatable sentence with it.
He studied under Marshall Thurber (creator of Money & You®), Joel Bauer, Tony Robbins, Chet Holmes and Bob Proctor. A Qianjiang line is measured by whether a merchant could introduce you after the live had ended.
You leave with one sentence a merchant or category lead can pass on, instead of another week of campaign clips.
Each version is tried in a real partner or platform conversation you already have booked, including a bilingual one after a review.
P.I.T.C.H. keeps that sentence short enough to survive a Huanglong hello and the internal note written later.
The personal branding course in Singapore method, applied for Hangzhou rooms.
We take the way a merchant, a platform lead or a SaaS buyer currently tags you, and you write the one line you want repeated after a campaign or a demo.
Proof from growth, the live and the product is arranged so it defends that line, instead of competing with another metric on the same page.
The line is spoken in a rehearsal, then used in a real partner or category conversation, until someone else can introduce you with it.
If you need a keynote or a commercial story more than a personal line, switch to keynote speaker coaching in Hangzhou or storytelling coaching in Hangzhou.
“I was barely making $2,000 a month, with poor enrollment. At that point, I was honestly desperate.”
“I managed to recover that $15,000 loss quickly—and beyond that, from January to June alone, we’ve already crossed $100,000 in revenue.”
Jeffrey Teo, CEO, Ace Your Econs. Programmes attended: Facebook Ads Mastery, Perfect Client System.
“Well, to my surprised that when he stood in front of the audience, not only he is able to hold himself well as a speaker, presenter but also the material that he started sharing with us was mind blowing.”
Tony Teng, Executive Director, Business Network International (BNI) Singapore.

Jason Lim has been interviewed by SG Visionaries about his path from extreme introvert to a teacher of speaking and selling. Public speaking once terrified him. He started teaching at 16, when he became a basketball coach.
He entered sales at 21 and closed over $7 million in deals. Under DreaMaker Ventures, he founded Future of Selling, and P.I.T.C.H. is the method he teaches there. Along the way he studied under renowned mentors: Marshall Thurber (creator of Money & You®), Joel Bauer, Tony Robbins, Chet Holmes and Bob Proctor. Leaders from Skystone Asset Management, Signarama Singapore, Enlightenment Education, Mindreader AI and 8Yolk Design Studio have trained with him. Since 2016, that teaching has reached founders across Asia.
After a campaign week, merchants remember the conversion and cannot say what you stand for once the live is over.
A Qianjiang profile is full of GMV screenshots, and a platform manager still groups you with the next seller in the same category.
In a live-commerce or partner briefing, someone else names you in a sentence you would never choose, and that sentence is the one that travels.
Time buyers spend with suppliers
17%
When B2B buyers are considering a purchase, they spend only 17% of that time meeting with potential suppliers. When they compare several suppliers, the time with any one sales rep may be only 5% to 6%.
Most buyers prefer to research on their own first. A platform, merchant or SaaS buyer will often have watched the live, opened the shop, or scanned a landing page long before they have a sentence they would sign their name to.
Growth partners start slotting you as another Hangzhou seller in the same category, and the rooms you actually want never open.
You spend another week cutting campaign footage and still cannot give a merchant or a SaaS buyer one line they can pass to their lead.
Once the stream ends, you stay up tightening a profile that still sounds like a recap of last week's numbers.
A brand or category team introduces you as a traffic source, and that is the role you have to unsay in the next Hangzhou room.
Most Hangzhou founder pages still lead with a shop, a live, and a week of numbers, and a category lead leaves knowing the traffic but not the person. Once the stream is over, the easy label is 'another seller in the same category', and that is what gets passed on. It's like handing a merchant a recap deck and hoping they will invent a position for you.
Most buyers prefer to research on their own first. A page that only recaps a campaign or a shop will lose a Hangzhou meeting before the first hello.
Buyers spend only 17% of their buying time with suppliers. A category or partner introduction is brief, and another dashboard screenshot will not fill it.
Value added of digital-economy core industries in Hangzhou in 2025, 9.3% higher than in 2024 and 29.5% of the city's GDP. Those rooms still need a line they can repeat about you, not only about the shop.
Foreign capital actually used in Hangzhou in 2025. The same communiqué records 1,609 newly introduced foreign-investment projects in the year. A newly introduced project still needs a sentence it can use when someone asks who you are.
New foreign-invested enterprises in China
70,392
New foreign-invested enterprises established in China in 2025, 19.1% more than in 2024.
Source: Ministry of Commerce of the People's Republic of China (MOFCOM) News Office, 23 January 2026
Hangzhou's digital economy core industries
RMB 678 billion
Value added of digital-economy core industries in Hangzhou in 2025, 9.3% higher than in 2024 and 29.5% of the city's GDP.
Buyers who'd rather skip the rep
61%
Of B2B buyers prefer an overall rep-free buying experience, yet for tasks such as judging whether a product or service fits their company's needs, buyers prefer to seek seller input.
Source: Gartner press release, 25 June 2025: survey of 632 B2B buyers, August to September 2024
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Tell us about the line you want used after a campaign or a demo, and the next Hangzhou room that will have to say it. Apply on the Future of Selling page, and we will reply personally on WhatsApp within one business day.
Apply for Future of Selling personal branding course in Hangzhou