FUTURE OF SELLING · JASON LIM
What if your enterprise pipeline showed which approval each large deal had actually cleared? Imagine knowing whether a deal is waiting on the sponsor, the evaluating department, the tender or the final signature. It's like an approval routing sheet attached to every file. Even if large Beijing deals have always seemed unpredictable, the stages can still be made visible.
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Our graduates have produced 8-figure results and beyond.
Since 2016, his events have reached 100,000+ founders across Asia.
Closed $7M+ in deals by 24 and rebuilt from zero twice.
He closed over $7 million in deals, so the Beijing enterprise stages he helps you design track approvals gained, not meetings held.
He started coaching basketball at 16, and a good game plan names who must make each play, and enterprise stages should too.
The method's graduates have produced 8-figure results; read two of their stories below, then see the same method set the stages of an enterprise pipeline.
He studied under Marshall Thurber (creator of Money & You®), Joel Bauer, Tony Robbins, Chet Holmes and Bob Proctor. A Haidian enterprise pipeline needs a system that makes progress visible.
Stages track approvals at each level of the client, so a large deal's real position is visible in every review.
Procurement and tender steps are designed into the process, so the team prepares for them before they arrive.
P.I.T.C.H. defines the ask at each approval level, so meetings move the deal instead of maintaining it.
The sales process coaching in Singapore method, applied for Beijing rooms.
We map recent large deals, won and lost, through each client's approval chain: sponsor, evaluators, procurement and signatory.
Power, Intent, Teach, Close and Habits shape stages defined by approvals actually gained, with the tender and procurement steps built in rather than bolted on.
Your team runs the new stages on live enterprise deals with us, and we refine them until the forecast reflects where approvals truly stand.
If approvals stall because senior meetings go poorly, see presentation coaching in Beijing. For a wider commercial diagnosis, see B2B sales consulting in Beijing.
“my company increased sales by $253,000 in just 6 months.”
Styles Chong, Managing Director, Okeanos Trading.
“I was barely making $2,000 a month, with poor enrollment. At that point, I was honestly desperate.”
“I managed to recover that $15,000 loss quickly—and beyond that, from January to June alone, we’ve already crossed $100,000 in revenue.”
Jeffrey Teo, CEO, Ace Your Econs. Programmes attended: Facebook Ads Mastery, Perfect Client System.

"I built this because I failed," Jason Lim has said. "I let my family down." He made a vow: "if I could rise again, I'd teach others how to win without losing everything that matters." A financial scam had already taken his family's savings. In 2020, he lost what he himself had built.
Future of Selling exists to keep that promise, and P.I.T.C.H. is the method inside it. He is the founder of DreaMaker Ventures as well. Basketball coaching at 16 came first, and he later closed over $7 million in deals. Renowned mentors guided him: Marshall Thurber (creator of Money & You®), Joel Bauer, Tony Robbins, Chet Holmes and Bob Proctor. Among his clients are founders and leaders from Skystone Asset Management, Signarama Singapore, Enlightenment Education, Mindreader AI and 8Yolk Design Studio.
Half the pipeline sits at the same stage in Chaoyang, and nobody can say who inside the client is holding it.
The team learns about formal procurement late, and responds without having shaped the requirements.
Account managers estimate probabilities from the mood of the last meeting, because the stages carry no evidence of approval.
Time buyers spend with suppliers
17%
When B2B buyers are considering a purchase, they spend only 17% of that time meeting with potential suppliers. When they compare several suppliers, the time with any one sales rep may be only 5% to 6%.
Most buyers prefer to research on their own first. In a Beijing enterprise sale, a process that starts at the first meeting misses the internal work already done.
Deals sit at 'proposal sent' for months, and nobody knows whether they are being evaluated or forgotten.
Tenders arrive as surprises, because the stages never tracked the procurement plan that preceded them.
Every pipeline meeting asks for status on the same large accounts, and the answers depend on who last talked to the client.
Deals counted for this year are pushed to the next, and leadership finds out at the end rather than in time to act.
Enterprise sales processes used in Beijing often copy a generic sequence: lead, meeting, proposal, negotiation, close. Large buyers decide through sponsors, evaluators, procurement and signing levels, and a pipeline that does not track those approvals cannot tell a live deal from a stalled one. It's like tracking a document's location in the building without checking which signatures it carries.
Most buyers prefer to research on their own first. A Beijing enterprise process must reach that internal evaluation, not start at the first formal meeting.
Buyers spend only 17% of their buying time with suppliers. Each meeting in a long enterprise cycle should move one approval forward.
New foreign-invested enterprises established in Beijing in 2025, 19.5% more than in 2024. Many of them are still forming procurement habits, which a clear process can map early.
New foreign-invested enterprises established in China in 2025, 19.1% more than in 2024. New organisations bring new approval chains, and the process should uncover them early.
New foreign-invested enterprises in China
70,392
New foreign-invested enterprises established in China in 2025, 19.1% more than in 2024.
Source: Ministry of Commerce of the People's Republic of China (MOFCOM) News Office, 23 January 2026
New foreign-invested enterprises in Beijing
2,405
New foreign-invested enterprises established in Beijing in 2025, 19.5% more than in 2024.
Buyers who'd rather skip the rep
61%
Of B2B buyers prefer an overall rep-free buying experience, yet for tasks such as judging whether a product or service fits their company's needs, buyers prefer to seek seller input.
Source: Gartner press release, 25 June 2025: survey of 632 B2B buyers, August to September 2024
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Tell us about how large deals move from first meeting to signed contract today, where they stall, and the Beijing budget cycle that matters. Apply on the Future of Selling page, and we will reply personally on WhatsApp within one business day.
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