Future of Selling · Jason LimApply

FUTURE OF SELLING · JASON LIM

Sales Process Coaching in Shenzhen for Sales Leaders and Founders

What if every overseas enquiry moved through the same clear steps from first email to purchase order? Imagine knowing, for each importer, whether they are waiting on a sample, a quote, a certificate or a decision. It's like a production routing sheet that shows exactly which station a unit is at. Even if your current pipeline lives in emails and chat threads, the stages can still be defined.

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We reply personally on WhatsApp within one business day.

Our graduates have produced 8-figure results and beyond.

Since 2016, his events have reached 100,000+ founders across Asia.

Closed $7M+ in deals by 24 and rebuilt from zero twice.

Why learn from Jason Lim?

A seller before a coach.

He closed over $7 million in deals, so the export stages he helps you design follow how buyers commit, not how a tracker likes to count.

He started coaching young.

He started coaching basketball at 16, and a game plan only works if each play has a clear purpose; sales stages are designed the same way.

Proof from people who used it.

Graduates using the method have produced 8-figure results; two of their stories appear below, and export stages are designed around the same method.

Trained by renowned mentors.

He studied under Marshall Thurber (creator of Money & You®), Joel Bauer, Tony Robbins, Chet Holmes and Bob Proctor. A busy Shenzhen export team gets a system that is simple and repeatable.

Why is Future of Selling the best sales process coaching in Shenzhen?

A proven framework.

Stages are defined by importer commitments, so a sample or quote only counts when the buyer has agreed something specific.

An easy, step-by-step system.

The process covers distributors, platforms and direct buyers, with shared stages where the decisions are the same.

Fast results.

P.I.T.C.H. puts a clear ask at each stage, so deals stop drifting between quote and order.

How sales process coaching with Future of Selling works

  1. 1

    Learn the rules of selling.

    We trace a handful of recent export deals, won and lost, and write down what the buyer actually agreed at each point.

  2. 2

    Learn P.I.T.C.H., Jason's signature method.

    Power, Intent, Teach, Close and Habits shape a set of sales stages defined by buyer commitments, such as an agreed sample test, rather than by your own activity.

  3. 3

    Learn the art and science of closing and countering objections.

    Your team runs the new stages on live overseas deals with us, and we adjust them until the pipeline review matches what buyers are really doing.

If the stages are fine and the problem is how reps run each conversation, see sales training in Shenzhen. For a wider commercial diagnosis, see B2B sales consulting in Shenzhen.

Top reviews for Future of Selling by hardware, export and cross-border leaders whose path from enquiry to purchase order is undefined in Shenzhen: Success Stories and Transformations

“my company increased sales by $253,000 in just 6 months.”

Styles Chong, Managing Director, Okeanos Trading.

“Within days after I implemented his insights, I closed my biggest deal yet with full payment collection upfront!”

Jeffrey Teo, CEO, Ace Your Econs.

See the receipts

Map the Shenzhen path from enquiry to order before the next wave of overseas leads

Apply for Future of Selling sales process coaching in Shenzhen

Who is Jason Lim?

Jason Lim, sales process coaching coach for Shenzhen clients coached online

"I built this because I failed," Jason Lim has said. "I let my family down." He made a vow: "if I could rise again, I'd teach others how to win without losing everything that matters." A financial scam had already taken his family's savings. In 2020, he lost what he himself had built.

Future of Selling exists to keep that promise, and P.I.T.C.H. is the method inside it. He is the founder of DreaMaker Ventures as well. Basketball coaching at 16 came first, and he later closed over $7 million in deals. Renowned mentors guided him: Marshall Thurber (creator of Money & You®), Joel Bauer, Tony Robbins, Chet Holmes and Bob Proctor. Among his clients are founders and leaders from Skystone Asset Management, Signarama Singapore, Enlightenment Education, Mindreader AI and 8Yolk Design Studio.

Are you facing this right now?

Every quote counts as pipeline.

The tracker in Nanshan shows a large pipeline, and most of it is price checks from importers who will never order.

Samples ship without a decision attached.

A buyer receives the sample with no agreed test or date, and the follow-up email asks only whether it arrived.

Channels follow different rules.

Distributor deals, platform orders and direct importers each move differently, and nobody can compare them.

Time buyers spend with suppliers

17%

When B2B buyers are considering a purchase, they spend only 17% of that time meeting with potential suppliers. When they compare several suppliers, the time with any one sales rep may be only 5% to 6%.

Source: Gartner, “Win More B2B Sales Deals” (2018), citing the Gartner 2017 Digital B2B Buyer Survey, n = 750

What happens if this continues?

Overseas buyers do much of their evaluation before they contact a Shenzhen supplier.

Most buyers prefer to research on their own first. An export process that starts counting only at the quote misses most of the decision.

An export pipeline that is really a list of quotes.

Quotes pile up in the tracker, and nobody can say which ones are real opportunities and which are price checks.

Samples sent without knowing what the buyer must decide next.

Samples ship without an agreed test plan, so buyers try them when convenient and the follow-up has nothing to anchor it.

Forecasting becomes guesswork for production.

The factory plans capacity on hope, and late-night calls with overseas buyers decide what gets built next month.

Then a large order arrives unexpectedly and another disappears.

Without stages that reflect what buyers have actually agreed, production and sales are both surprised, and margins pay for it.

Why do An export pipeline that is really a list of quotes and samples sent without knowing what the buyer must decide next keep repeating and never go away?

Many Shenzhen export businesses track sales as a sequence of internal tasks: quote sent, sample shipped, follow-up emailed. Those steps describe your activity, not the importer's decisions, so a deal can look advanced while the buyer has not agreed to anything. It's like counting units through the paint shop without checking whether anyone ordered that colour.

How Future of Selling can help

Design stages around buyers who research alone.

Most buyers prefer to research on their own first. An export process has to account for that hidden research, not start counting at the first quote.

Protect the few conversations buyers give suppliers.

Buyers spend only 17% of their buying time with suppliers. A Shenzhen sales process should make each of those conversations end with a clear commitment.

Build a process for organisations still being formed.

New foreign-invested enterprises established in China in 2025, 19.1% more than in 2024. New buyers often have unclear approval paths, which a good process helps your team uncover early.

Fix the stages before next season.

Working on live export deals means the new stages are already in use when the next wave of enquiries arrives.

New foreign-invested enterprises in China

70,392

New foreign-invested enterprises established in China in 2025, 19.1% more than in 2024.

Source: Ministry of Commerce of the People's Republic of China (MOFCOM) News Office, 23 January 2026

Buyers who'd rather skip the rep

61%

Of B2B buyers prefer an overall rep-free buying experience, yet for tasks such as judging whether a product or service fits their company's needs, buyers prefer to seek seller input.

Source: Gartner press release, 25 June 2025: survey of 632 B2B buyers, August to September 2024

Set the export stages while next season's buyer list is still being planned

Apply for Future of Selling sales process coaching in Shenzhen

Where are we located?

  • WeWork UpperHills Loft, Level 4, Loft B, The Town, UpperHills, 5001 Huanggang Road, Futian District, Shenzhen, China
  • WeWork CR Land Tower D, CR Land Tower D 5F, 91 Kefa Road, Shenzhen, China

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Contact Us

Tell us about how an overseas enquiry becomes an order today, where it gets stuck, and the Shenzhen season you want it fixed for. Apply on the Future of Selling page, and we will reply personally on WhatsApp within one business day.

Apply for Future of Selling sales process coaching in Shenzhen

Frequently asked questions

What sales process steps do founders often skip?
Confirming who signs and agreeing a decision date. Founders who are good in the room often move straight from interest to proposal. Writing the sales process steps down prevents it.
How do you know a sales process is working?
Deals move on buyer actions, the forecast stops sliding into next quarter, and a new seller can follow the stages without the founder in every meeting.
What is a sales operating process?
The weekly and monthly rhythm around the sales process: pipeline reviews, forecast calls and deal reviews. It keeps the stages honest. Without a sales operating process, stages drift.
How does a sales process change when procurement joins?
Add a stage for commercial review, plan concessions in advance and keep the business owner involved so value stays in the conversation.